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UEFA Champions League Kicks Off; Several Clubs Associates With Bitcoin

The UEFA Champions League season is here again, and even though fears of coronavirus lingers, sports fanatics are excited about the game of football. Bitcoin, on the other hand, has become a means of payments in these games. And several football clubs are accepting the virtual asset for advertising purposes, or as payments for game tickets and club merchandise.

UEFA Round-of-16 fixtures Matches Has Begun

The UEFA round-of-16 fixtures (leg 2 of 2) kicked off on Monday, March 9, 2020. And the matches will be played this week and next week. The teams that will be battling it out include Paris Saint-Germain vs Borussia Dortmund, Liverpool vs. Atletico Madrid, Man City vs. Real Madrid, Barcelona vs. Napoli, and Bayern vs Chelsea. Monday’s game ended in a 3-0 where RB Leipzig defeated Tottenham, and  3-4, with Atlanta defeating Valencia.

On the other hand, UEFA is considering suspending the Champions League over fears of coronavirus spread. As such, the suspension might affect the Champions League and Europa League and occur after all the round-of-16 fixtures have been played. Plans suggest that the game between PSG and Dortmund in France will be played behind closed doors.

First UEFA Champions League Game Tickets Sold for Bitcoin

Nonetheless, it is worth noting that several clubs are now accepting Bitcoin for game tickets and club merchandise. In September 2019, game tickets were sold for cryptocurrencies. The game was between Benfica and the Leipzig Germans. Game tickets purchase with crypto was as a result of a partnership with Utrust, Portuguese payment platform UTRUST insurance.

Watford FC Accepts Bitcoin and Places its Logo on Club’s Jerseys

What’s more, Watford Football club announced in September 2019, that it has partnered with Bitcoin betting platform Sportsbet.io. And as part of their collaboration, Bitcoin’s logo will appear on the sleeves of the teams’ jerseys. Further, the club will accept crypto payments.

According to the Watford Football club at the time, the need to publicize Bitcoin’s logo is to “improve awareness around Bitcoin and educate the public on the benefits of using cryptocurrencies.”

What’s more, seven English Premier League clubs signed a deal with British trading platform eToro to accept Bitcoin for advertising. These clubs were Tottenham Hotspur, Crystal Palace, Cardiff City, Leicester City,  Brighton & Hove Albion, Newcastle United, and Southampton. Also, it marked the first time a football club got Bitcoin payment. In addition, European football giant Benfica accepts Bitcoin and Ethereum payments.

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